02 juillet 2009
Cigarette exports and imports
Turkey neither exported nor imported cigarettes until 1981 when the first cigarettes were exported,
with the first imports following in 1984. It became a net importer of cigarettes, with a trade deficit of
US$56 million in 1985, reaching a peak of US$289 million in 1990. Imports fell from 1991, reaching
a negligible level in 1999.
Cigarette exports, in contrast, started increasing after 1990, peaking at
84 Tobacco in Turkey
US$100 million in 1997. Consequently, in 1995, the trade deficit in cigarettes was reversed to a trade
surplus, with the country becoming a net cigarette exporter in 1999. The foreign exchange earning
from cigarette trade amounted to US$68 million in 1999
24 juin 2009
Campaign of deceptive marketing
A district court that finds a defendant civilly liable for
violating RICO has jurisdiction “to prevent and restrain
violations of RICO by issuing appropriate orders .” Congress limited relief under section 1964(a)
to forward-looking remedies aimed at preventing and restraining
future RICO violations.
Earlier in this litigation, we held that the statute
does not authorize disgorgement because it is “both aimed at and
measured by past conduct”: “[i]t is measured by the amount of
prior unlawful gains and is awarded without respect to whether
the defendant will act unlawfully in the future.”
Defendants argue that corrective statements are similarly
“focused on remedying the effects of past conduct,” id., because
they seek to correct Defendants’ campaign of deceptive
marketing.
09 juin 2009
Camel midnight
02 juin 2009
Legislation about tobacco advertising
Many countries have legislation banning tobacco advertising, promotion and sponsorship activities but do not enforce these laws consistently. Enforcement scores of 8 or higher (on a 0–10 scale) were reported by 30 of 58 countries with an expert assessment of enforcement for any form of direct advertising ban, and by 17 of 53 countries with an expert assessment of enforcement for any type of indirect promotional ban. Even when enforced, partial bans have limited impact, because tobacco companies simply reallocate spending to other marketing channels. If television advertising is banned, tobacco companies spend money on magazine and billboard advertising. If these forms of advertising are banned, the companies shift to event sponsorships, product discounts and giveaways.
Of the countries that provided data on direct marketing bans, two thirds ban tobacco advertising on local television. Although this is the most widespread of any restriction, one third of reporting countries still allow television advertisements – more than 40 years after they were first abolished by other countries.
Advertising in local magazines and on billboards has been prohibited in only slightly more than half of countries. Less than half of countries ban other advertising practices. Bans on advertising in tobacco retail outlets are in place in almost one third of countries. Internet advertising is rarely controlled; only 26 countries report prohibiting online advertising.
25 mai 2009
Rothmans Cigarettes
On one of the posters on display at Gatwick was the impressive image of a Rothman's logo embellishing the underbelly of a 
wide bodied jet. Pretty impressive stuff - but not as impressive as the embedded artwork in the bottom left hand corner. Regrettably it is obscured in the photograph on the right as the author's finger appeared in front of the lens. Fortunately, the same ad also appeared in flight magazines around the world. One of these ads is depicted in the illustration shown on the left. The inset image on the right is the figure of interest (actual size as in the magazine ad).
Geographers will note the distortion produced to the north east of England and the large 'chunk' bitten out of north Wales. This apparent reflection of the southern half of Britain on the body of the aircraft can also be perceived as Col. Saunders lookalike, with a faint but nevertheless notable, cigarette/phallic shape entering his mouth. Or it could be smoke being blown out. Take your pick. The 'chunk' missing from North Wales produces 'Colonel Saunders' eye. Whether what the Colonel is ingesting is intended to be perceived as an extremely large cigarette, a straw, a cigar or whatever, I will leave to the imagination of the viewer. Their judgement might, however, be biased by the other, sexually oriented, cigarette ads discussed on various other pages of the Subliminal World site
18 mai 2009
History Gitanes cigarette
The cigarette
Traditional Gauloises were short, wide, unfiltered and made with dark
tobaccos from Syria and Turkey which gave off a strong and distinctive
aroma. Some non-smokers likened this to burning tar or the smoke of
what King James I of England, in A Counterblast to Tobacco, called
"that pit which is bottomless".
Brand History
The brand name itself is interesting. In France, they say la langue
gauloise, mythologising the way in which the "Gauls" resisted Roman
hegemony — the more modern books and Paris theme park featuring
"Asterix the Gaul" continue the process. To name a brand as 'French' is
therefore to label it in a particularly iconic way, matching archetypes
of heroism and patriotism.
During its zenith between the World Wars,
the smoking of Gauloises in France was considered patriotic and an
affiliation with French "heartland" values. The brand was irrevocably
associated with the cigarette-smoking poilu (a slang term for the
French infantryman in the trenches) and the resistance fighters during
the Vichy occupation of France. During the wars, smoking was
characterised as "the soldier's breakfast" — a willingness to sacrifice
the ordinary comforts of daily life and to show solidarity with the
workers and soldiers in the war effort. The brand was also linked to
high-status and inspirational figure representing the worlds of art
(e.g. Pablo Picasso) and the intellectual elite (e.g. Jean Paul
Sartre). George Orwell also mentions that he smokes the brand in Down
and Out in Paris and London. This, together with the romantic
associations of France, makes Gauloises a popular brand among some
writers and artists.
The brand is also featured in the Roman Polanski
film The Tenant and the Robert De Niro and Jean Reno starrer Ronin,
where it is smoked by Jean Reno's character.Smoking Gauloises was also
promoted as a contribution to the national good: a proportion of the
profits from sale of Gauloises flowed to the Regie Francais Tabacs, a
semi-governmental corporation charged with both controlling the use of
tobacco, especially by minors, and directing its profits towards
socially beneficial causes. The designers of the traditional Gauloise
packet reinforced national identity by selecting a peculiarly French
shade of blue (like the blues used in the work of French artist Yves
Klein); this blue contains little compromise with other primary colors.
The legal environment
The cigarette was manufactured by Seita but 1999 proved to be a
landmark year. The legal difficulties crystalised when a French health
insurance fund filed a 51.33 million franc lawsuit against four
cigarette companies, including Seita, to cover the estimated and
continuing costs of treating the illnesses linked to cigarette smoking.
This was followed by an action filed by the family of a deceased heavy
smoker and the French state health insurer, Caisse Primaire d'Assurance
Maladie, claiming compensation for the cost of the deceased's medical
treatment and for producing a dangerous and addictive product.
Consequently, brand management was assigned to Altadis, with joint
French and Spanish ownership, and this company continues manufacture
and international distribution. This company is now facing legal action
in its own right.Following Ireland and New York State among others,
Spain has introduced a ban of smoking in nearly all public places,
which went into effect per January 1st, 2006. In Spain, smoking is
currently allowed only in special smoker's areas in bars. A similar
smoking ban in France, however, died in parliament in November 2005.
05 mai 2009
Longhorns Come to Marlboro Country Man
1967 Longhorns Come to Marlboro Country Man 100's Ad
The Longhorns come to Marlboro Country! The Longhorns. New Marlboro 100’s. Big gold pack. Big flavor, too! Extra long, so you can spend a little more time in Marlboro Country. NEW MARLBORO 100’S
1967 Longhorns Come to Marlboro Country Man 100's Ad - The Longhorns come to Marlboro Country! The Longhorns. New Marlboro 100’s. Big gold pack. Big flavor, too! Extra long, so you can spend a little more time in Marlboro Country. NEW MARLBORO 100’S
1967 Marlboro Country Double-Page Horses Ad
Come to where the flavor is.
1967 Marlboro Country Double-Page Horses Ad - Come to where the flavor is.
1967 Marlboro Country Man Cowboys Horse Ranch Ad
Come to where the flavor is. Come to Marlboro Country. You get a lot to like with a Marlboro—filter, flavor, pack or box.
1967 Marlboro Country Man Cowboys Horse Ranch Ad - Come to where the flavor is. Come to Marlboro Country. You get a lot to like with a Marlboro—filter, flavor, pack or box.
1967 Marlboro Country Man in Tack Room Ad
Famous Marlboro Red! And new extra-long Marlboro 100’s— The Longhorns! Either way, You get a lot to like. Come to where the flavor is. Come to Marlboro Country.
1967 Marlboro Country Man in Tack Room Ad - Famous Marlboro Red! And new extra-long Marlboro 100’s— The Longhorns! Either way, You get a lot to like. Come to where the flavor is. Come to Marlboro Country.
1967 Marlboro Country Men Smoking in Barn Ad
Come to where the flavor is. Come to Marlboro Country.
1967 Marlboro Country Men Smoking in Barn Ad - Come to where the flavor is. Come to Marlboro Country.
“Darn right it’s a filter. But don’t knock the flavor.” “Who’s knocking? I’ve smoked Camels for 12 years. Straight!” Regular or Filter Have a real smoke…have a Camel
1967 Longhorns Come to Marlboro Country Man 100's Ad
The Longhorns come to Marlboro Country! The Longhorns. New Marlboro 100’s. Big gold pack. Big flavor, too! Extra long, so you can spend a little more time in Marlboro Country. NEW MARLBORO 100’S
1967 Longhorns Come to Marlboro Country Man 100's Ad - The Longhorns come to Marlboro Country! The Longhorns. New Marlboro 100’s. Big gold pack. Big flavor, too! Extra long, so you can spend a little more time in Marlboro Country. NEW MARLBORO 100’S
1967 Marlboro Country Double-Page Horses Ad
Come to where the flavor is.
1967 Marlboro Country Double-Page Horses Ad - Come to where the flavor is.
1967 Marlboro Country Man Cowboys Horse Ranch Ad
Come to where the flavor is. Come to Marlboro Country. You get a lot to like with a Marlboro—filter, flavor, pack or box.
1967 Marlboro Country Man Cowboys Horse Ranch Ad - Come to where the flavor is. Come to Marlboro Country. You get a lot to like with a Marlboro—filter, flavor, pack or box.
1967 Marlboro Country Man in Tack Room Ad
Famous Marlboro Red! And new extra-long Marlboro 100’s— The Longhorns! Either way, You get a lot to like. Come to where the flavor is. Come to Marlboro Country.
1967 Marlboro Country Man in Tack Room Ad - Famous Marlboro Red! And new extra-long Marlboro 100’s— The Longhorns! Either way, You get a lot to like. Come to where the flavor is. Come to Marlboro Country.
1967 Marlboro Country Men Smoking in Barn Ad
Come to where the flavor is. Come to Marlboro Country.
1967 Marlboro Country Men Smoking in Barn Ad - Come to where the flavor is. Come to Marlboro Country.
30 avril 2009
Smoke in mythology and religion
In mythology and religion, smoke is full of meaning. Its floating
intangibility and unreal character have made it possible for
imaginative man to see therein mystery and magic. Even for us moderns,
smoke has a strong fascination. To the cigarette smoker, the clouds he
puffs out seem to represent a part of himself. Just as most people like
to watch their own breath on cold winter days, so they like to watch
cigarette smoke, which similarly makes one's breath visible.
This
explains the emotional attitudes of many toward smoke. "Smoke is
fascinating," said one of the people we interviewed. "I like to watch
the smoke. On a rainy day, I sort of lie in a haze in the middle of the
room and let my thoughts wander while I smoke and wonder where the
smoke goes." The desire to make things is deep-rooted -- and smoke is
manufactured by the smoker himself. Smoking provides satisfaction
because it is a playful, creative activity. This fact was well stated
by one cigarette devotee as follows: "It's a fascinating thing to watch
the smoke take shape. The smoke, like clouds, can form different
shapes.... You like to sit back and blow rings and then blow another
rings through the first ones. You are perfectly relaxed." "Got a
Match?" Some of the appeals of a lighted cigarette derive from the
appeals of fire in general. Fire is the symbol of life, and the idea of
fire is surrounded by much superstition. In this connection, it is
interesting to note that traces of superstition can be seen in the
smoking habits of modern man. For instance some people never will light
three cigarettes on one match. It is said that this superstition is
based on experiences during World War I. As three soldiers were
lighting up the third man was hit when the light of a match flared up
for the last time. Our custom of lighting another smoker's cigarette
for him may sometimes have an erotic significance, or it may serve as a
friendly gesture. Match and cigarette are contact points. Smoking
Memories Certain moments in our lives are closely linked with
cigarettes.
These situations often leave on people's memories an
important imprint never to be forgotten. Here is such an occasion,
described by an office clerk of twenty-one. "...I can remember the
moments when I returned home - no matter how late - after having been
out with a girl on a Saturday night. Before going to bed, I'd sit on
the fire escape for a while and enjoy a smoke. I'd turn around so that
I could see all the smoke going up. At the same time, the windows would
be bright with lights on the other side of the courtyard. I would watch
what the people were doing. I would sit, and watch, and think about
what my girl and I had talked about and what a nice time we had had
together.
Then I'd throw the cigarette away and go to bed. I feel these
were really the most contented moments in my life...." "I remember one
time we were in North Africa on a trip and it was evening," said one of
our respondents, a nurse about twenty=seven years of age. "During the
day, I had noticed there was a lovely spot to sit, across the way from
the hotel where we were staying. I went there at night, and sat looking
at the stars and the tall cypresses illuminated against the night sky.
I was far away in my thoughts. I was thinking of God and the beautiful
world he had made. The smoke from my cigarette rose slowly into the
sky. I was alone, and at the time I was a part of all the world around
me...."
23 avril 2009
Lucky Tobacco
16 avril 2009
Association between sex and Lucky Strike Cigarettes
Their use in semi-subliminal advertising indicates that theories and techniques developed by psychologists and others will now be applied regardless of whether their application it is ethical or note. The ad discussed above seems to be one of a long line of Lucky Strike Cigarettes ads that have incorporated semi-subliminal elements. Illustrated here are two ads shown in Stephen Bayley's book The Lucky Strike Cigarettes Packet by Raymond Loewy. One dates back to 1926, the other is more recent and is dated at 1980.
The 1926 ad seems to be pretty innocuous, as is the case with most of these ads. But one simply needs to look more carefully at the different elements of the pattern around the cigarette packet to see that quite a large portion of it is composed of letters. To the top left of the packet is a clear S to the mid right is a clear E. To the bottom left of the pack is an apparent collage of letters. On this reproduction it is not possible to detect a clear X but it seems, nevertheless, that this ad was trying to produce an association between sex and Lucky Strike Cigarettes.
09 avril 2009
Advertising industry
"Ideas to ban outdoor advertising based on the false assumption that people are supposedly less smoking - said Dmitry Redko. - A ban one of the most powerful channels of advertising leads to the continuation of the market. Every advertising restrictions only lead to increased competition in the market for the dominant player ".
Elena Khomenko also confirms that the information on the trademark is the basis of fair competition. "We do not oppose the ban outdoor advertising. But any unforeseen changes will lead to a redistribution of forces and reshuffle in the market "- Elena Khomenko said.
Mr. Krasowski also explains that in some countries, which has been completely banned cigarette advertising, tobacco consumption fell. This advertising industry as a whole has suffered. Affected only a few advertising agencies that worked on advertising of tobacco products. Therefore, in the opinion of Konstantin Krasovsky, in the Ukraine followed a total ban on tobacco advertising. "Only a total ban advertising can reduce tobacco consumption" - he says.
02 avril 2009
Tobacco Slims
Light cigarettes with high-quality tobacco Karelia Slims, made in Greece, Karelia Tobacco Company, four years at the international tobacco market. 6 mg of tar and 0.6 mg of nicotine in cigarettes.
26 mars 2009
Black Russian
The Black Russian campaign seeks to create a classy image. One print ad shows a Black Russian cigarettes against a black background. The eye is drawn first to the gold trim, which makes a viewer think it's a picture of a gold bar. On closer inspection, people can see it's a cigarette. The tagline: "The finest quality since 1879."
A spot breaking in the next month or so will feature a black chess set against a black background, where a gold cross on the king stands out. The chess imagery is meant to evoke Russian identity, luxury and intellectualism, says Graham Mills, executive creative director for Arc London, a Publicis Groupe unit that worked on the campaign.
Russia prohibit tobacco advertising on television and daytime radio but allows it on radio at night, on the inside pages of magazines, and in posters on sites that aren't within 100 meters of a school, according to ZenithOptimedia. Britain by contrast is instituting a ban on print and poster advertising this month; it already bans tobacco ads on TV. The European Parliament recently endorsed a ban on most tobacco publicity as well.
"Russia, relative to other European markets, is the Wild West in terms of what's permitted in advertising and promotion," says Martin Steinik, a tobacco analyst at J.P. Morgan Chase in London.
18 mars 2009
Parliament collection design with marlin monro
10 mars 2009
Davidoff Cigarettes is Imperial Tobacco's lead international strategic brand
Commonwealth Brands Inc., an Imperial Tobacco Group company, is
introducing Davidoff Cigarettes into the U.S. domestic market in May
2008, for the first time.
Davidoff Cigarettes is Imperial Tobacco's
lead international strategic brand and a major luxury cigarette brand.
It is already well established in more than 100 countries across the
globe, with particular areas of strength including Greece, Taiwan and
the Middle East.
"We are delighted to announce the launch of
Davidoff Cigarettes into the United States domestic market," said Tim
Jones, vice president of marketing for Bowling Green, Ky.-based
Commonwealth Brands. "Davidoff is an exciting brand that we believe
will appeal to premium-brand smokers across the country."
Davidoff
was the first brand to introduce an octagon shaped pack, the company
said. This design is not only aesthetically pleasing and recognizable,
but helps to better protect the cigarettes inside, it added.
To lock
in the flavor by retaining a higher level of moisture than most films
allow, a premium film is heat-sealed around the pack using a special
vacuum process. The foil inside the pack is specially coated to protect
the cigarettes and the freshness of the tobacco.
Davidoff uses a
blend of Burley, Virginia and Oriental tobacco. During the blending
process, each type of tobacco transfers part of its aroma to the
others, said the company.
The Davidoff blend used in the United
States product has been carefully matched to meet the demands of U.S.
smokers. Initially, four styles will be available: Davidoff Classic,
Davidoff Lights, Davidoff Menthol and Davidoff Menthol Lights.
Imperial
Tobacco manufactures, markets and sells a variety of cigarettes,
tobaccos, rolling papers, filter tubes and cigars in more than 130
countries worldwide. Commonwealth Brands makes the USA Gold, Montclair,
Malibu, Sonoma and Riviera cigarette brands. It also manufactures other
tobacco products under the brand names Premier, McClintock, Bali-Shag,
E-Z Wider, Joker, El Rey and Rizla.
04 mars 2009
Samurai camel
Marketing Philip Morris does not agree with this view. "Some values have not changed for decades - says George Givishvili, manager of the group marks the American company. - They remain valid, despite a generational change. spirit of adventure - one of those permanent values." Design Marlboro remains unchanged half a century, from the very moment when these cigarettes changed "orientation". However, it is possible that JTI push for a change of image to other causes. In any case, in the Russian market, the fourth in importance for the international tobacco corporations after the American, Chinese and Japanese, Camel Cigarettes skidding. Share Segment expensive cigarettes (20 - 30 rubles. Retail prices), according to the research agency "Business Analyst" for 2001 rose from 4.13% to 5%, while the share of Camel Cigarettes declined from 0.43% to 0.37% . The proportion of Kent cigarettes British VAT for the same time rose from 0.16% to 0.42%, Marlboro, respectively, from 1.87% to 2.12%.
Ernst does not deny that the economic indicators have played a role: "We did not meet growth Camel Cigarettes (meaning global growth. - Prime." Co "), and we decided to update the design to expedite it." As a "surgeon for the operation of such famous" patient "as Camel, the company has chosen the Italian design bureau Robiliant & Associati. "The upgrade design, we set two goals designers - said Ernst. - First, take the basic elements of the brand and make them more symbolic, like a sign, stamp. as we would say the consumer: no camel, but a sign of a camel. Secondly, to make design more elegant, easy calm. "
24 février 2009
Russian market Marlboro cigarettes collection
The company Philip Morris Seylz end Marketing "presented on the Russian market cigarettes" Marlboro Cigarettes, "called" Club Collection "Marlboro Cigarettes": "Full Flavor," "Lights" and "Ultra Lights." Packing image portsigara is in the form of cigarettes, and was designed for smokers attending the best clubs, bars and restaurants in Moscow and St. Petersburg.
According Fredrika Shtalya, director of advertising company Philip Morris Seylz end Marketing, "a special edition to emphasize the modernity and dynamism of the brand new and stylish manner that is fully consistent with the culture of the club.
A new kind of "Marlboro Cigarettes" in harmony with the colorful atmosphere thanks to avant-garde nightclub color and geometric design solutions package. As it became known Sostav.ru, in the past year has been such a collection went to Italy, Greece, Hungary, Poland, as well as distributed Duty Free shops largest airports in EU countries. In Russia club cigarettes appear limited edition, as Irina said Sostav.ru Bakhtina, manager of media relations for Philip Morris Marketing Seylz end, the image of tobacco will be made available only in selected stores and supermarkets have already worked with the name, for example, in chain stores "ABC taste." Maximum retail price of cigarettes special series will not differ from the price of cigarettes core family "Marlboro Cigarettes".
18 février 2009
Elegance and Vogue
To placate smokers, in the past year, the central office of the company in London has developed a new packaging design. Name of cigarettes moved up from the middle of the stack, and at the same time and appeared to foil inside the package. Internal Frame tutu gained trendy V-shaped notches. Owners Mark handwriting changed, "replacing" strict classics "to write on" frivolous elegance. " Enter touched the entire line of Vogue Cigarettes - Filter, Menthol, Ultra Lights. In doing so, the changes have not affected the product itself.
In August last year, the company began selling cigarettes updated. First, it faced a difficult task to invite friends Customers cigarettes, not otpugnuv them with a new packaging design. After that the new design was to attract a young audience more smoking. The company already has experience in restarting bonus Kent cigarettes. Then BAT acted revolutionary - seized from the sale of all the old packets and in a limited number of outlets selling cigarettes at the start of the new package. But at the time of restarting Kent, in the post-1999, the company had opportunities to go to such costs. Expensive cigarette smokers were then slightly, and the absence of major competitors allowed to save on advertising.
In the case of Vogue Cigarettes BAT decided to act cautiously - in the market with a large range of proposals any sudden movement could cause a negative reaction from consumers. BAT went to the trick. The first updated tutu ladies' cigarettes sold in colorful plastic packaging with the old design. Only by lifting it could see the novelty. In addition, most specifically for not smoking sharp postcard attached to tutus, soobschavshaya on changes in the look of Vogue Cigarettes.
A month after the opening of sales began advertising support "as a feather light" cigarettes. "Restarting maintained in 30 cities in Russia with the help of outdoor advertising, which was accompanied in the field of advertising sales". The company also has been used and tested channels moving - events in restaurants and cafes, PR campaigns.
10 février 2009
Sobranie online
03 février 2009
New Tobacco business
Imperial Beach is tightening the rules for tobacco shops with an ordinance that prohibits any new business from selling tobacco paraphernalia, such as pipes, bongs, cigarette rolling papers and hookahs.
Existing businesses, however, may continue selling tobacco paraphernalia, which is legal. And the ordinance states that the sale of tobacco and online cigarettes lighters is OK. But no new shops may sell water pipes or any pipe made of metal, wood or glass.
The City Council approved the ordinance with a 4-0 vote at a meeting Wednesday. Councilman Jim King was absent. The ordinance will take effect 30 days after a second reading set for Feb. 4.
Other cities in San Diego County have passed similar ordinances, including El Cajon, which passed one last February.
That city limits how tobacco paraphernalia is displayed. For example, items in store displays may not be visible to passers-by.
State and federal laws already criminalize the sale of drug paraphernalia. However, tobacco shop merchants say their pipes are used for smoking tobacco.
City Attorney Jim Lough said the new ordinance is trying to close that loophole. He said while the city can't regulate tobacco, it can limit shops that sell tobacco paraphernalia.
In 2007, Imperial Beach implemented a moratorium on tobacco shops while it created a permanent ordinance. City officials decided to crack down after a new shop, Up in Smoke, opened in the tourist-oriented Seacoast Drive area.
The shop sold more paraphernalia than tobacco.
In May, Imperial Beach sued the shop owner, claiming he sold more than what he said he would on his business license application.
Lough said the city recently reached a settlement with the owner. The city agreed to drop the suit if the owner gave up his shop and agreed not to reopen in the city unless he complied with the new ordinance.